Shark BITE: Ouch !
MBA candidates were briefed by a team of marketing managers, lead by alumnus Jack Du Pille, who were interested in exploring strategic opportunities to develop the resort's on site over night accommodation offering further.
RoHo MBA's bite off their first live business consultancy looking at the Shark Hotel concept at Thorpe Park Resort
Whilst building their theoretical marketing knowledge in the autumn term, MBA groups will develop a strategic consulting pitch to offer their proposed solution to the 'what next ?' challenge that has been laid down by Thorpe Park Resort.
Checking out the product offering
Consultancy briefing in the Thrills Workshop
Ideas already flowing...
Servicescape: Making a Grand Entrance
Functional, but fun
Creative theming brings a sense of fun
Proper Planning Prevents ?
Even super heroes have time for coffee
Consultancy is a serious business.
Analytical brains hard at work.
Shark Hotel: a highly innovative container concept
What a RUSH !
Ok, there was a
Reach for the sky !
RoHo MBA High Flyers.
Can't resist this pun...